Top Promotions announces New President: Shannon Mayerl

Middleton, WI – Top Promotions proudly announces that Shannon Mayerl was elected by the company’s Board of Directors to assume the role of President effective September 24, 2016. Mayerl has been with the company for nearly 17 years, most recently as the Senior Vice-President overseeing all company operations.

Mayerl graduated from University of Wisconsin – Madison with a bachelor’s degree and joined Top Promotions in early 2000 in a sales support capacity. Over the years she advanced through the company structure working in sales, operations and various leadership roles. Mayerl was responsible for servicing major accounts, overall company policy and procedural development, grant writing and integration of blind and visually impaired staff.

Under Mayerl’s leadership, Top Promotions has a goal to reach 20% blind employee labor while increasing both sales and profitability. Mayerl serves on the Board of Directors for both Top Promotions and the parent company Industries for the Blind, Inc.-Milwaukee.  She is excited by the opportunity and the challenges it presents.

Top Promotions, established in 1983, is dedicated to providing blind employment opportunities through the offering of creative solutions, superior customer service and quality imprinted products to our customers while delivering profits and responsible growth. As a promotional marketing company with on-site screen printing, embroidery and other specialty decorating, Top Promotions has been in the greater Middleton area since inception over 30 years ago. In 2012, Top Promotions was sold by owners Craig Reisdorf and Roger Kilcoyne to a long-time customer;  Industries for the Blind, Inc.-Milwaukee. Both Reisdorf and Kilcoyne remained with the company after the sale with Reisdorf as the President and Kilcoyne as the Vice-President of Finance. Reisdorf elected to step down from his position in September but still remains with the company in a sales capacity.


Terri Redmond

Top Promotions, Inc.


8831 S Greenview Drive

Middleton, WI 53562


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